Gelareh Naghioun

Hi, I’m Gelareh.

I'm a Senior Product Designer with 9+ years of experience in fintech, digital banking, and enterprise products. I turn user insights into thoughtful, intuitive experiences that solve real problems.

Gelareh Naghioun smiling while working on a laptop in an office

My Design Approach

  1. Understand the problem first.

    I ask questions, explore the context, and use research and data to better understand user needs and uncover opportunities.

  2. Make informed decisions.

    I use research, testing, and feedback to balance user needs with business goals, while considering how the product might grow and evolve.

  3. Learn from different perspectives.

    I believe everyone on the team brings valuable expertise. I enjoy asking questions, involving others, and working together to find the best solution. When challenges or disagreements come up, I rely on evidence to guide discussions and help us move forward.

My journey

From graphic design to leading product research and design.

  1. Now

    Open to Senior Product Designer roles

    Vancouver, BC · Remote across Canada
  2. Senior Product Designer

    Snappfood

    An online food and grocery delivery platform, similar to Uber Eats.

    Designed vendor workflows for Dakhel, Snappfood’s restaurant management product: onboarding, menu management and access to customer feedback.

  3. Senior Product Designer

    Digipay, Digikala Group

    Fintech platform offering digital payments, loans, and buy now, pay later services.

    Led research and design for credit journeys, from activation to repayment. The redesigned plan selection flow lifted conversion by 30% (relative).

  4. UI/UX Designer

    Tosan

    Banking and payment software provider for banks and financial institutions.

    Redesigned a legacy internet banking product, with widgets for quick access to frequently used services.

  5. Best Product in Customer Services

    Dr. Noorbakhsh Festival
  6. UX Design Certificate

    University of Tehran
  7. Bachelor of Arts, Graphic Design

    Maziar University of Rouyan

Let’s talk

I’m happy to walk through my work, my process or a problem your team is solving.